Look amazing, wherever you are. In immediate response to fleeting ideas, customers are relying heavily on their handheld devices to get online. Does your site measure up?
The surging category of mobile browsing has recently hit 60%. That’s 60% of the entire world’s internet access being performed mostly on mobile devices. Plus, if you run a Google search on your mobile, you’ll see that responsively designed websites within the results will be assigned a ‘mobile-friendly’ badge of honour.
All this points to what we’ve known for a long time: responsive websites are becoming more and more vital to the success of a modern business.
You’ll see from this very website that fantastic, elastic designs are our speciality. Designing a website that adapts and flexes to the screen on which it’s being viewed is an art which we’ve perfected.
Using the latest coding and experience with iOS, Android, Windows Phone and a variety of hybrid application technologies, we carve a solid path through the minefield of responsive design.
The result? Truly beautiful websites that work hard around the clock, all over the world.
If you’re not catering to your mobile customer, you’re at serious risk of falling behind – or apart. It only takes one all-singing, all-dancing competitor to leap ahead of you and deliver the experience that your modern customer expects.
If you’re worried that your website just isn’t cutting it, let us develop a mobile version which puts you back in pole position.
It’s an investment you won’t regret making.
One of our longest-standing customers, we’ve been working with Roofing Superstore™ for more than seven years. From the company’s inception, they chose us as their trusted partner for brand development, email marketing, online marketing and eCommerce solutions.
Roofing Superstore™ is the largest UK-based online roofing merchant and is a trading style of Construction Materials Online Ltd. Back in 2007, the four people behind the concept of Roofing Superstore™ approached us with a vision of what they wanted to achieve.
Their experience in IT and web-based markets was limited, so recruiting our group of digital creatives to their team was an astute move. They wanted to become the biggest online roofing merchant and needed the right backing to make the dream become a reality.
This was a brand new entity so there were no existing materials from which to work (and actually, we love it when that happens). The crucial element was making sure that Roofing Superstore™ and all its marketing materials conveyed extremely high standards.
The client wanted to know: how could they leave new clients with no doubts as to the quality of their operation? And, how could they make sure that their investment would continue to pay off, no matter how much they grew?
We worked closely with the Roofing Superstore™ team throughout, explaining the benefits of the various tools we were selecting to build their brand. First of all, we created a parent brand: Construction Materials Online. As part of this branding exercise, we developed business packs which the client could confidently present to prospective suppliers.
We then moved on to creating the Roofing Superstore™ brand, building a highly sophisticated eCommerce platform which quickly became the keystone of the whole business model. This system provided an efficient approach to business activities: orders, quotes, purchase orders, inventory, management tools and reporting could all be managed within one streamlined system.
This system allowed the business to grow and thrive without the need for additional human resource. Outsourcing their digital requirements allowed them to keep their team to a minimum while the business gained momentum.
Well, that small team didn’t last too long: Roofing Superstore™ is now made up by 18 people and is an undisputed market leader.
The systems we provide are intentionally built to be scalable, which is a good thing considering it’s dealt with tens of thousands of orders to date. The site receives significant traffic and each visitor can quickly find what they need among the 24,000-strong product inventory.
So it’s no wonder that Roofing Superstore™ keeps dv8media on speed dial for their ongoing search engine marketing, email campaigns and software/system development needs.
We did it for them, and we can do it for you. If you want to talk to us about brand development, email marketing or any of our tried-and-trusted services, please contact a member of our team who’ll be happy to help.
Quickstore is a self-storage specialist offering affordable storage options across Devon and Cornwall. Established in 1989, Quickstore was one of the first self-storage operators in the UK and has since grown to four locations and more than 1,200 individual, secure units.
Quickstore were finding that their online search results were floundering and they didn’t know what to do. They didn’t want to increase their internal resources, so they needed to find a dependable, expert online marketing team to help them.
But there are countless agencies in Plymouth, so how could they be sure they were choosing the right one?
Quickstore approached us for some ideas on what we could do for them and an estimate of costs. We suggested some long- and short-term SEO fixes, Adwords campaigns, blogging activities and social media strategy. The client was pleased with our ideas and the budget, so off we went.
We worked with the team at Quickstore to organise their year-long promotional calendar, implemented our suggested fixes and built a carefully researched Adwords campaign.
Since they teamed up with dv8media, visits to Quickstore’s website have grown by 40% compared to the same period a year before. The quality of their traffic has improved, too. People stick around for longer, visit more pages and the overall bounce rate has dropped significantly. It’s testament to the importance of targeted, intelligent online marketing.
We continue to work with the Quickstore with their blog, email marketing, social media, and print and promotional campaigns.
If your traffic is dwindling or your bounce rate is soaring, get in touch with our team today. We will help you with both the quality and the quantity of your traffic.
PCH Manufacturing Services is a department of Plymouth Homes, one of the largest social enterprises in the South West. PCH Manufacturing Services is split into four sections including a sign shop, joinery services, metalwork and a windows and doors shop.
Plymouth Community Homes had decided that it was time to give each of the five (including the overall PCH Manufacturing Services) separate websites.
The question was, how could they streamline this development with minimal disruption to services?
They approached us to help them make this step confidently and efficiently. We built holding sites which were not simply static holding pages: we created interactive sites with sliding sales banners and pop-up sales enquiry forms.
Once the holding pages went live, the company performed a slight reshuffle of internal management and their overall sales strategy. They wanted to focus on the fact that these valuable services are all available from one company. Their teams wanted to be able to cross sell these services effectively.
We created a brochure site for the sales team which made it clear that they offered the separate services but from one central point. Each ‘shop’ needed its own entity on the web, so sections were created for each department.
Because of the size of the operation, there are naturally plenty of stakeholders involved so we had to make sure that each stage of the project was clear to (and agreed to by) everyone involved using a strict approval process.
We followed brand guidelines to keep the project holistic, while being flexible regarding feedback. The deadlines were tight but we met them all, dealing with various team members to complete the website. It’s not easy keeping everyone on track, but we pulled it off!
As part of the project, we bolted on a content management system (CMS) with clear navigation and straightforward processes. We did this because the client needed full control going forward: at the point of launch, there was limited information available. In providing a CMS, the client could launch to deadline and add in more information when it became available.
PCH Manufacturing Services are thrilled with the project, and were impressed with the quality of our project management services.
If you’re working on a digital project with tight deadlines, complicated briefs and lots of people to consider, get in touch today. We’d be glad to help.
Owens Coffee’s products have to be tasted to be believed! This multi-award-winning, artisan roaster based in Modbury, Devon, has droves of loyal local customers and big plans for growth over the coming years.
A great believer in getting to grips with its customer base, the team at Owens Coffee had a fairly clear idea of what they wanted to achieve with their new website. The manager of the company did her research and found that the majority of their customers worked in kitchens or as front-of-house staff. And, given the on-the-go nature of hospitality, she realised that Owens Coffee was highly likely to be visited by those browsing on their mobiles.
But, with a non-mobile-friendly current site and no digital expertise in house, how could Owens successfully make the leap to having a responsive site?
We got a great brief from the client and, with our creative and digital expertise, we created early designs which hit the spot. We created a softer and more contemporary feel to replace the existing designs which were a bit dark and old fashioned. The team at Owens agreed that our new designs really encapsulated the company’s ethos and character.
Using tried-and-tested responsive design coding and techniques, along with best-practice SEO approaches, we created a responsive website which smoothly adjusts itself to suit the screen on which it’s being viewed.
We’re pleased to report that traffic to the Owens Coffee has grown on average 50% per year since we launched their new site. When it comes to catering to modern audiences, Owens Coffee certainly made the right move.
If you’re ready to bring your website up to date and keep your modern, mobile visitors happy, get in touch today and we can have a chat about your options.
Bosinver Farm Cottages are notorious in Devon and Cornwall for providing luxury self-catering accommodation. Year after year, they’ve consistently won awards for the standard of their carefree escapes in one of Cornwall’s finest beauty spots.
The company had recently redesigned their website and were thrilled with the design and their new branding. The problem was that the design didn’t translate to mobile phones. The menus in particular were struggling so mobile users found it almost impossible to find their way around the website.
With mobile browsing becoming increasingly critical to any business’s success, they knew that something had to be done, especially if they wanted to continue winning those awards!
But, having just put a lot of money and time into their redesign, how could they create a mobile site that would be delivered on time and on budget?
Mobile website design is one of our busiest areas and we’ve worked with countless companies in Plymouth and beyond to turn non-responsive websites into a mobile customer’s dream.
We were already working with Bosinver on their social media strategy so they asked us if we could help.
We suggested trimming back the client’s extensive website content on the mobile version and just supplying the pertinent information in a clean, fresh manner. The information needed to be helpful to the customer and also convey powerful sales messages to secure conversions.
Website visits have stayed around the same (with a small rise of 6%) but, since we launched the responsive website, mobile phone sales are up by more than 250% when compared to the same period the previous year. Naturally, the client is thrilled with the results and the return on their investment.
Is your site struggling on mobile devices? Talk to us. We’ll work with you to create a plan, budget and timescale that suits you down to the ground.